Product tone of voice
Product teams come in all shapes and forms, but they often don't have a dedicated writer.
Writing the text for products often happens on the fly and the result does not always support users best. This workshop is for designers, product managers, and anyone who wants to improve the way their product communicates with its users.
Outcome
You will have a product that people understand and ultimately want to use. Your product will sound human and will enable your users to get to their goal smoothly. You will know when this is the case because you will test it with real people and refine it.
Plus
This workshop will save your team hours when writing because they’ll know how the product should sound in advance.
This template was created by Antonia Horvath.
Get started with this template right now.
Features Audit Template
Works best for:
Desk Research, Product Management, User Experience
Add new features or improve existing features—those are the two paths toward improving a product. But which should you take? A features audit will help you decide. This easy, powerful product management tool will give you a way to examine all of your features, then gather research and have detailed discussions about the ones that simply aren’t working. Then you can decide if you should increase those features’ visibility or the frequency with which it’s used—or if you should remove it altogether.
Roadmap Mountain
Works best for:
Roadmap, Planning, Mapping
The Roadmap Mountain template provides a metaphorical framework for planning and visualizing project objectives and milestones. By depicting the journey towards achieving goals as a mountain ascent, teams can inspire motivation and focus. This template encourages collaborative goal-setting and fosters a sense of accomplishment as teams progress towards their summit. With clear milestones in sight, teams can stay motivated and track their progress effectively.
4P Marketing Mix Template
Works best for:
Marketing, Brainstorming, Workshops
Product, Place, Promotions, and Price. Starting with this template (and those 4Ps) you can choose the best way to take your product or service to market. The secret is to create just the right mix—deciding how much each P needs in terms of investment, attention, and resources. That will help you build your strengths, adapt to the market, and collaborate with partners. And our tool is the perfect canvas to create your marketing mix and share with teams and across your organization.
One Page Product Strategy
Works best for:
Product Management, Planning
The One Page Product Strategy template condenses complex product strategies into concise, actionable plans. By providing a structured framework for outlining goals, target markets, and key initiatives, this template enables product teams to align on strategic objectives efficiently. With sections for defining value propositions, competitive differentiators, and success metrics, it facilitates strategic decision-making and execution. This template serves as a roadmap for driving product development efforts and achieving business objectives effectively.
Product Voice Design toolkit
Works best for:
Product Management, Planning
The Product Voice Design toolkit facilitates the development of consistent and impactful product messaging. By defining brand voice attributes, tone guidelines, and messaging principles, this toolkit ensures that product communication resonates with target audiences. With sections for crafting messaging frameworks, storytelling templates, and content guidelines, it empowers product teams to create compelling and cohesive product narratives. This toolkit serves as a valuable resource for enhancing product communication strategies and building strong brand identities.
Strategy Map Template
Works best for:
Leadership, Strategic Planning, Mapping
How do your individual or team goals relate to an organization’s overall strategy? A Strategy Map is a stylized picture of your organization’s strategy and objectives. It’s powerful because it provides a clear visual guide to how these various elements work together. Strategy Maps can help align various different team goals with the overall strategy and mission. With the Strategy Map in place, teams can create set actionable, relevant KPIs. Strategy mapping is often considered part of the balanced scorecard (BSC) methodology, which is a strategic planning tool for setting overall team goals.