Service Definition Canvas
The Service Definition Canvas helps designers and businesses capture and structure the most relevant customer-facing service information by providing a structured template and useful tips.
The Service Definition Canvas helps designers and businesses capture and structure the most relevant customer-facing service information by providing a structured template and useful tips.
What this board has to offer:
The blank Service Definition Canvas for workshops, final documentation or analysis to capture on a single page:
What the service provides (SERVICE OFFER)
Why it exists (PURPOSE)
How it helps users (SERVICE PROMISE), and
Who provides the service (SERVICE TITLE).
How this canvas will help:
It will create clarity for all users
It will decrease expectation mismatches
It complements the Business Model Canvas
Get started with this template right now.
Buyer Persona Template
Works best for:
Marketing, Desk Research, User Experience
You have an ideal customer: The group (or few groups) of people who will buy and love your product or service. But to reach that ideal customer, your entire team or company has to align on who that is. Buyer personas give you a simple but creative way to get that done. These semi-fictional representations of your current and potential customers can help you shape your product offering, weed out the “bad apples,” and tailor your marketing strategies for serious success.
Service Blueprinting Workshop
Works best for:
Agile
The Service Blueprinting Workshop template helps teams visualize and improve service processes. It includes ice breakers, context canvas, empathy maps, and action plans for service transitions. Use it to align teams, identify opportunities, and prototype service delivery from a macro to microscopic level, ensuring a comprehensive understanding of service orchestration and seamless collaboration. Ideal for remote and dispersed teams.
Storyboarding Template
The Storyboarding Template is an excellent way to visualize how people will experience your concept in action. It primarily consists of images, which enable teams to communicate ideas with greater clarity and emotional impact than words alone. You don't need exceptional artistic skill to create storyboards; you simply need to depict a meaningful sequence of events.
4P Marketing Mix Template
Works best for:
Marketing, Brainstorming, Workshops
Product, Place, Promotions, and Price. Starting with this template (and those 4Ps) you can choose the best way to take your product or service to market. The secret is to create just the right mix—deciding how much each P needs in terms of investment, attention, and resources. That will help you build your strengths, adapt to the market, and collaborate with partners. And our tool is the perfect canvas to create your marketing mix and share with teams and across your organization.
Vision Storyboard Or Narrative
Works best for:
Storyboard, Planning, Design
Craft compelling narratives with the Vision Storyboard or Narrative template. This versatile tool is perfect for developing vision statements, strategic narratives, or creative stories. It helps you outline key elements, plot progression, and visual themes, ensuring a coherent and impactful story. Use this template to align your team on the narrative vision and create a compelling storyline that resonates with your audience and stakeholders.
Empathy Map Canvas
Works best for:
Market Research, Strategy & Planning
The Empathy Map Canvas template allows you to explore user behaviors and emotions comprehensively. It’s designed to help you visualize user experiences and create solutions that truly meet their needs. Perfect for UX teams and product developers.