Empathy Map Canvas Sampriti Jain template

Empathy Map Canvas by Sampriti Jain

The Empathy Map fosters empathy within businesses by encouraging them to step into their customers' shoes and gain a deeper understanding of their thoughts, feelings, and perceptions.

This heightened empathy guides the development of customer-centric solutions, leading to improved products, services, and marketing strategies that resonate with customers, strengthen relationships, and foster long-term loyalty.

Why use this canvas?

The Empathy Map is a simple tool that allows businesses to get a better understanding of how users perceive the experience from a variety of senses, and how these perceptions lead to pain points and gain points. This allows businesses to build empathy for users and proceed to solutioning with a user-centered approach.

Tip: create empathy maps for each persona you are designing for, as their perceptions and experiences will vary.

This template was created by Sampriti Jain.

Empathy Map Canvas by Sampriti Jain

Get started with this template right now.

Related Templates
BPM
Preview
BPM
Good, Bad, Ideas, Action, Kudos Retrospective
Preview
Good, Bad, Ideas, Action, Kudos Retrospective
PROTO PERSONA -web-1
Preview
Proto Persona Template
Empathy Map medicenjuande template thumb
Preview
Empathy Map by Medicenjuande
Empathy Mapping Atlassian template thumb
Preview
Empathy Mapping by Atlassian
IASA - Service Blueprint Canvas template thumb
Preview
Service Blueprint Canvas